Community Outreach
Want to help homeschooling integrate into the community at large? Are you a homeschool group leader who talks with the media or provides information to new and curious homeschoolers? Here are tips to help you present homeschooling to the public and the media.
Community Outreach: Talking About Homeschooling
Marketing to Homeschoolers with Social Media
How homeschoolers interact with social media. Myths about using social media for marketing to the homeschool audience. Social media preferences for the homeschool market.
How To Use Social Media As A Learning Tool For Homeschoolers
Matching, out-of-date sweatsuits. The ability to recite lines from the Iliad in response to your peers’ discussion of a television show. Parroting your parents’ values. If you’ve paid attention to mainstream depictions of homeschooled children, these images are likely familiar. Homeschooled kids get a bad rap and are too frequently associated with social awkwardness due to a perceived lack of socialization with their peer group. However, with the dawn of social media, more homeschooled students—both those who are being schooled by more “traditional” methods and those who are students are virtual cyber charter schools—are able to better connect with their peers and other members of the homeschooling community.
Homeschooling in the Media
A more complex understanding of homeschooling is emerging in the mainstream media these days. No longer is homeschooling either all good or all bad. Simultaneously, there is a growing appreciation that most homeschoolers do a fine job raising and teaching their children, but that there are a few parents homeschooling children in order to hide abuse.
Marketing to Homeschoolers with Podcasts
With podcasts you have a chance to reach a new component of the homeschool audience that you might not reach via newsletters, blog posts, or social media. This video details three advantages to marketing through podcasts.
An Open Letter to My Non-Homeschooling Friends
It can be difficult for friends to understand the changes and challenges a homeschooling family faces. This mom shares her reasons for homeschooling and why her relationship with them is different now.
Homeschoolers and Public Libraries: A Synergistic Relationship
Homeschoolers are commonly heavy users of their local libraries. Libraries can become educational hubs for homeschoolers by providing programming, information, and events. Homeschoolers can help libraries by advocating for libraries and urging lawmakers to support these vital institutions in their communities.
Thirteen Ways to Help Your Library Help Homeschoolers
If you’re looking for a way to provide a service for homeschoolers in your community, consider becoming a liaison between your library and homeschoolers. Create activities and events for a homeschool audience. Help establish a homeschool resource center within the library. Coordinate with the library to have a Homeschool Day. Help the library find volunteers. Be an intermediary between the homeschool community and the library. And support your library's budget needs.
Targeting a Message: Homeschoolers and Social Media
Homeschoolers are actually not the easiest marketing targets in general. You might think that we are such a specific subset of the population that we basically have a marketing bullseye on our foreheads, but the truth is that people homeschool their children for such a wide variety of reasons that figuring out where we are coming from can be a full-time job in itself. The one thing homeschoolers DO have in common is their belief that by homeschooling, they are providing a customized education for their child.
Marketing to the Homeschool Audience
The homeschool niche is unique and has its own quirks. This youtube video shares ten tips for marketing your product or service to homeschool parents.
How the Media Gets It Wrong About Homeschooling
Homeschoolers have gotten their share of bad coverage in the media and in popular culture in the last few years. The publicity on homeschooling runs from atrocious mischaracterization to humorously stereotypical.
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Featured Resources

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Teach Me to Do It Myself: Montessori Activities for You and Your Child
Based on the key Montessori principle that children learn best through active experience, Teach Me to Do It Myself presents simple activities through which children explore and develop their skills. These skill areas include sensory perceptions, body coordination, language, understanding of numbers, and movement. This practical, color-illustrated parenting book is filled with activities and instructions for overseeing children as they carry out a variety of learning activities. Most activities w...
Discover Your Child's Learning Style : Children Learn in Unique Ways - Here's the Key to Every Child's Learning Success
When, where, and how does your child learn best? Because children process information in many different ways, what works for one child might not work for another. This book shows you how to assess and nurture your child's learning style based on his or her interests, talents, disposition, environment, and more. The self-awareness tests included will help guide you to a better understanding of your child's unique strengths and weaknesses, leading you to better homeschooling success and more inner...
Homeschooling: A Patchwork of Days: Share a Day With 30 Homeschooling Families
From a bedroom community in Nebraska to a farm in Vermont, from families who rely on workbooks to those who have sworn them off, this in-depth examination of the lives of homeschoolers covers a wide range of people and methods. When author Nancy Lande started homeschooling more than 10 years ago, this is the book she wanted that didn't exist. What better way to create your homeschool than reading about others and picking and choosing the styles that appeal to you? Lande has corralled a variety o...
Taking Charge of Your Child's Education: A Guide to Becoming the Primary Influence in Your Child's Life
Every parent wants to give their child the best start in life. The best way to do that is to get fully involved in their educational process as their primary influence. This book is full of helpful information, resources, and tools that will lead you to home education success. Erica Arndt recognizes that the most important factor is the family unit relationships. This book will help you as you make your decision to homeschool. 
Only Child: Writers on the Singular Joys and Solitary Sorrows of Growing Up Solo
Only children don’t have to share bedrooms, toys, or the backseat of a car. They don’t have to share allowances, inheritances, or their parents’ attention. But when they get into trouble, they can’t just blame their imaginary friends. In Only Child, twenty-one acclaimed writers tell the truth about life without siblings—the bliss of solitude, the ache of loneliness, and everything in between.In this unprecedented collection, writers like Judith Thurman, Kathryn Harrison, John Hodgman, and Peter ...